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Dubai Parking Meter Project

February 29, 2020

I received a message in my Instagram later last year asking if I do digital illustration and if I am based in Dubai. A casual question from a random stranger online, I winked as I typed my response…. “Yes. I do”. A response and a self encouragement at the same time.

She introduced herself and mentioned that she is from Brand Dubai. They are working in a project and in need of illustrators. Gulp… an illustrator??? Big word!

She said that if I am interested, she will send me the project details. Again… I said Yes… but this time, my hands are sweaty. I’m scared and intimidated. Tried to brush off the feeling while waiting for the email. Ding…. (that is an an email notification)

I read it over… and over… and over again. Brand Dubai invited me to submit my illustration designs for the parking meter project. I doubted myself… not sure if I can commit. Blessed that I am surrounded with positive people and before I beat my self-confidence, my husband was already celebrating. Excitement, anxiety and happiness filled up my heart! I am not dreaming… this is a reality and this is happening!!!

This experience brought me out of my comfort zone. I immediately started to brain storm for ideas, we walked on the busy streets in Deira, Jumeirah and Sheikh Zayed to find inspiration. I drew and drew until early morning and my eyes were out. I thought of this project even at work. Skipped the weekend stroll to finish the artworks.

The BUS artwork is inspired from my early days in Dubai as it was the main transportation I use to bring me to my destination. In the bus you will see people from all walks of life from Asian, Arabs, European and Westerns. Name it we have it 🙂 Dubai is a multicultural city made up of diverse cultures, skills and talent from across the globe.

Claw machine just makes me smile. It’s cuteness and fun vibe of the artwork was inspired by different nationalities harmoniously working together in making Dubai a fun City to work and live in.

To put it briefly, I submitted my design and they loved it. In collaboration with six Emirati and expatriate artists, Brand Dubai partners with RTA Dubai to create new art experiences in the city’s parking spaces. Around 100 parking meters in Jumeirah, Dubai Media City, DIFC and Al Mustaqbal Street have been enlivened with 15 artworks inspired by themes of diversity and tolerance.